Digital transformation integrates digital technologies across a business, reshaping how it operates. More than just tooling - it’s about rethinking processes, culture, and customer experience to stay competitive
Transformation is essential to meet evolving customer expectations, and drive growth. Yet 70% of digital transformations fail due to unclear goals, resistance to change, or poor delivery
Transformation can be daunting but with over a decade of experience leading award-winning programmes, I know how to cut through complexity, reduce risk, align teams, and deliver results. Importantly we'll connect your people to your purpose, and create an environment where digital innovation can thrive
If you are trying to answer questions like the ones below, we can help you write strategy; engage budget holders with compelling business cases for change; and deliver end-to-end digital transformation programmes.
challenges we can help with
Whatever your specific problem is, we can help you plan a way forward. The below are some typical challengers we see in all industries, and with businesses of all sizes
How do I build a Digital roadmap?
How do I demonstrate the value of digital change?
How do I select the right technologies to meet current objectives with the flex and scale for longer term plans?
How do I drive adoption & cultural change among teams & customers?
How do I assess where we are today?
How do I upskill my team to embrace digital tools and new ways of working?
How do I navigate implementation and integration complexities?
How do I manage fragmented data siloes to generate actionable metrics & insights?
how we do
change management
Change management expertise is at the heart of how we deliver - we offer support in 4 key areas
enterprise change
planning
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We support boards to consider how and when to undertake digital change, ensuring that change plans are coordinated across the business, and aligned to your strategy
everything driven bY value
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We focus your people and initiatives on Value - how will this change bring value to your your whole eco-system - customer, suppliers & internal teams - and how quickly can we release value
change readiness
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We prepare organisations and their customers for change by embedding the voice of users into every stage of delivery and thinking end-to-end on how change will be embedded into existing systems and ways of working
change delivery
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We are seasoned delivery experts and can scope, plan, assess, and deliver your change programme from conception to value creation.
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spotlight on automoTive
With over a decade of hands-on experience leading digital transformation in the automotive sector, founder Antony Roberts successfully navigated the complexities of OEMs, NSCs, dealers, and finance partners. From delivering award-winning digital strategies to transforming fragmented customer journeys into seamless, results-driven experiences, he brought clarity and impact to challenging environments.
Case Study
Transforming Audi UK’s Digital Landscape
Audi UK faced declining new car sales in a competitive and turbulent automotive market. With increasing customer expectations for seamless online experiences, the traditional approach to lead generation and conversion was no longer enough.
The business needed a bold transformation to reimagine its customer journey, increase lead volume, and improve conversion rates—all while navigating the complexities of relationships between OEMs, NSCs, and dealers.
The strategy and solution Antony implemented earnt him global recognition for digital innovation and positioned the Audi as a leader in customer experience transformation
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The Results
59% Increase in Online Sales Leads: Despite a 30% decline in the UK automotive market, Audi UK experienced exponential growth in digital leads.
Improved Conversion Rates: Strategic alignment of the customer journey resulted in higher conversion rates and more engaged buyers.
Operational Efficiency: By streamlining processes and reducing bottlenecks, cross-functional teams were able to deliver transformative results in record time.